A HIDDEN TRESOURE
THE SECRETS OF LA PRAIRIE
Have you discovered the extraordinary benefits Caviar Premier has for your skin? What is La Prairie's greatest achievement? Singling out the components of caviar renowned for their exceptional ability to lift and firm the skin. This feat was impossible just a few years ago, but it has now been made possible by over 30 years of scientific research into caviar. Inspired by the magic of celebrations, La Prairie reveals the exceptional stories behind its know-how. Visit the ground floor of your nearest Printemps Department Store to learn all about them.
The quest for absolute luxury puts almost all the elements under the microscope. La Prairie is the first beauty brand to work with precious metals, now known to be powerful allies in the fight against ageing. La Prairie views gold, admired for its flattering sparkle, as the quintessence of luxury and splendour. Symbolising eternity, platinum is associated with exclusivity and excellence. .
DISCOVER ALL THE BRANDS OF THIS DECRYPTAGE IN
YOUR PRINTEMPS DEPARTMENT STORE