THE FLORAL PRINT
SPRING/SUMMER 2017 TREND
FLOWERS OF ALL KINDS HAVE CONQUERED WARDROBES THIS SPRING/SUMMER.
BE IT TRADITIONAL, 70S OR EXOTIC, THEY ARE INUNDATING CATWALKS AND ENABLING DESIGNERS
TO DELIVER THEIR OWN TAKE ON FEEL-GOOD STYLE, FEMININITY AND A RETURN TO NATURE.
HERE’S THE LOW-DOWN ON FLORAL PRINTS THAT RANGE FROM RUSTIC TO STATEMENT.
Little urban flowers
Bouquets and Liberty combine with metropolitan pieces for an urban country look.
THE GREAT CLASSICS
The favourite print of designers, floral adds an essential touch of style to any irresistible Spring/Summer collection. We never get tired of iconic floral prints such as Liberty in delicately detailed or painting-style versions.
Flower power adds a kitsch twist to must-have designer pieces
Bright colours, XXL or vintage, statement flowers turn up the fashion temperature. Featuring in collections by Michael Kors, Stella McCartney or Balenciaga as well as in our own wardrobes, floral prints set the tone for this season’s favourite look.
Colourful XXL floral prints create a feel-good, feminine silhouette when worn carefully.
The hippest urbanites can be seen wearing Japanese cherry blossom.
THE SILK ROAD
We love the timeless paisley print and its mysterious seasonal flowers
FLOWERS FROM ANOTHER TIME
Fashion finds inspiration in the silk road and folklore to create floral prints that transport us to another time. Alternatively, tradition and modernity are combined.